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Beauty Launches

Ford Inspires Dr Squatch’s Two New Scents

Dr Squatch's two new soaps feature scents inspired by the Ford Bronco and the F-150.

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By: Rachel Klemovitch

Assistant Editor

Dr. Squatch and Ford are teaming up again for a limited-edition collab that fuses rugged performance with skin-first benefits. 

The multinational automobile manufacturer and personal care disruptor are re-introducing a fan-favorite bricc while debuting a brand new soap.

The returning favorite is the Bronco Bricc. It features natural ingredients like Sand and hydrating Blue Agave Extract. Scents of Oregon Pine and American Cedar will prep the skin to for the next off-road adventure.

New this launch is the F-150 Tough Scrub. It is crafted with natural corn cob powder and pumice to exfoliate and smooth skin.

Both soaps are designed to elevate grooming routines with bold scent profiles and naturally derived ingredients.

In addition to this launch, every purchase of F-150 Tough Scrub between 7/22/2025 through 8/24/2025 earns one entry into the Dr. Squatch Ford F-150 Sweepstakes for a chance to win a brand-new Ford F-150 (or cash prize).

F-150 Tough Scrub and Bronco Bricc are available in a Rugged & Ready 2-Pack, Rugged & Ready 4-Pack, and as individual bars. 

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